Media & events

Rail Safety Week

TrackSAFE NZ proudly supports Rail Safety Week.

Rail Safety Week in 2016 aimed to raise awareness about rail safety and encourage safe behaviour around trains and tracks.  The week was planned and coordinated by KiwiRail in close association with TrackSAFE NZ, NZ Police, NZ Transport Agency, Auckland Transport, Transdev Auckland, Transdev Wellington and Greater Wellington Regional Council.

Rail Safety Week 2016

This campaign reminded people to stay alert and cross carefully at railway level crossings.  The campaign was launched by Transport Minister Hon Simon Bridges at the Wellington Railway Station on Monday 15 August. 

There is an increasing trend in incidents involving pedestrians, particularly at urban level crossings.  Reports from train drivers and CCTV footage show that people are failing to take due care when crossing at level crossings. 

Sometimes people cross the tracks after a train has passed but while the alarms are still operating.  They don’t seem to realise is that there is often a train coming from the other direction.There are also a number of incidents involving people wearing headphones and using mobile technology around crossings. 

People were urged to stay focused and alert at level crossings, and to put their devices in their pockets at any time they are around the rail network.

The full press release for Rail Safety Week is available here.

For Rail Safety Week, we wanted to make people alert, every time they cross the tracks. Check out our video for social media during the week - The Conscious Crossing.


Downloadable Rail Safety Week materials:

National "Expect Trains" poster
Auckland urban "Expect Trains" poster
Wellington urban "Expect Trains" poster

National "Expect Trains" flyer
Auckland "Expect Trains" flyer
Wellington "Expect Trains" flyer

Radio Advertisement More FM
Radio Advertisement The Edge
Radio Advertisement The Rock/Sound

Auckland Radio Advertisement with Jerome Kaino

Let's Keep TrackSAFE poster for children
Let's Keep TrackSAFE handout for children

Ongoing Rural Rail Safety Campaign

An additional, site specific, awareness campaign developed by the NZ Transport Agency is continuing.  The campaign aims to improve driver behaviour at rural and semi-rural level crossings throughout the country.

The campaign is based on research undertaken in late 2014 that indicated that local drivers in rural areas are often complacent, especially around those level crossings controlled by Stop and Give Way signs.

Local drivers often don’t perceive the risk of rural crossings to be high, and this complacency can lead to risky behaviour like failing to carefully look for trains before proceeding over a level crossing.

The aim is to get local drivers off autopilot when they approach railway tracks and to accept that crossing railway tracks safely means giving it their full attention.

The campaign involves a locomotive-sized billboard and associated signage being placed near and in the approach to a level crossing. The life-sized locomotive billboard aims to prompt drivers to slow down and check for trains as they approach level crossings.

The first site for the signage was at a rural level crossing in Carterton, followed by a level crossing in Waipukurau.  The billboard was installed at the Union Line level crossing just out of Marton in July 2015.  Plans are currently underway to relocate the campaign to another level crossing.

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